Keywords 101

One of my goals for this blog was to rank for the search term Business Blogger. By accomplishing this I will at least be at the top of Google if someone were to remember my blog and go looking for me. Well I am happy to announce that I am on the first page of the serps for the search phrase business blogger. I have been fluctuating between three spots depending on how many pages Google decides to index for me that day. I’m just happy I’m not in the sandbox. I talked earlier about internal linking and how important it was to link to your posts internally. If you don’t currently make a habit of this you should start.



I started out unranked then I found myself on page four of the serps. By using the internal linking strategy for my term I quickly went to page two. It’s not like “Business Blogger” is a highly sought after search term and that’s why it’s so easy to pull rank, but I’m just trying to point out some basic SEO principles that most bloggers don’t take the time or may not know how to use.

I then adjusted the title tag, taking me from page two to page one in the serps. Until today I had intentionally left the “keywords” and “description” meta tags along with the link title tags in my posts blank to see what type of results adjusting them may have on my Google ranking. I will keep you posted.

Be sure to keep in mind that this is a very new blog. Even for a new blog you can see how these small tweaks can change the serps for a particular keyword phrase. For those bloggers out there with established blogs and tons of content, a little tweaking will get you some great results on the road to improving your serps. Lets see if these new tweaks manufacture any results.

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